Where does the information come from in Alertable?

You might be wondering where alerts come from that appear in the Alertable app? It’s worthwhile noting that Alertable is more than an app. Alertable is a full public emergency alert system available to municipalities across Canada to notify their communities of disasters and hazards. The public receives those local level alerts through the free to […]

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The State of Alerting in Canada

There are a diverse number of alerting systems in Canada, which reflects the challenges in reaching a small population spread over a very large geographic area. Canadian alerting systems align, like many things, with the structure of government: national, provincial/territorial, and local. At the national level, there is AlertReady. This system is primarily governed by […]

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Over-alerting: How much is too much and what to do about it?

Striking a balance between keeping the public informed in the case of an emergency and inundating them with alerts is a significant challenge faced by Emergency Management agencies. “There’s a very delicate balance between how much is enough and how much (alerting) is too much,” said FEMA’s Damon Penn in an interview with CBS News […]

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Sounding the alarm but no one is listening

An emergency alert system is only as effective as the number of people it can reach. The latest and greatest processes, procedures and technology can quickly become ineffective if nobody hears, or sees, the alerts. This challenge is faced by some mass notification solutions that are reliant upon citizens signing up and supplying personal information […]

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I’ve been alerted, now what do I do?

We all lead busy lives and emergencies can happen anytime, anywhere, at the most inopportune times, so how should you react when you get an unexpected alert? In movies and television, you’ll see fictionalized accounts of running screaming through the streets when an alert is received, looting and causing mayhem. Those portrayals are fiction and […]

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Make Maps Most Meaningful With These 4 Tips

Using maps in mobile apps and websites can be an intuitive way to communicate information with spatial or geographic characteristics. However, maps also present a complicated conceptual information and interaction model when used in software. Using maps to convey information effectively can be a challenge. Map symbology – the words, shapes and graphics used on […]

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Alertable is Wireless Public Alert Ready!

Wireless public alerts (WPA) are now being sent to compatible smartphones in Canada. If you don’t have a compatible smartphone, no worries, we have you covered, check out our blog on how to get emergency alerts on your smartphone if it is not compatible. When you receive a wireless public alert, you will notice that […]

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Pros and cons of mass intrusive-based alerting systems

This is a continuation of a series about the three main types of alerting systems; subscription, opt-in, and mass/intrusive. The first article described subscription-based systems and the second opt-in based systems. A mass/intrusive system can be defined as one where the message is no longer targeted at individual subscribers, rather to all people who may […]

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Wireless emergency alerting: a personal story

Wireless public alerting is coming into effect in Canada in this week!. Here’s some insight on what to expect based on personal experience last November 2017 with the equivalent system in the United States. Ironically, I was attending the International Association of Emergency Managers (IAEM) annual conference in Long Beach, California when a wireless emergency […]

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How to get emergency alerts when your phone is silenced

A common concern we’ve heard about emergency alerting solutions that call phones with a recorded message, send a text or send an email is that the message may be late at night when people have their phones silenced. People don’t hear the call, text or email and only discover that there was an emergency hours […]

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