Public Safety & Workplace Alerting - Blog | PEASI

Should the public send emergency alerts? | Pros, Cons & Risks | PEASI

Written by Rick Arter | Jan 16, 2019 7:00:00 AM

When disaster strikes, the public often plays a critical role in recognizing and reporting the first signs of danger. Everyday citizens are frequently the first to witness events such as fires, accidents, or severe weather conditions, and their quick actions in informing authorities can save lives. In today’s world, where most people carry smartphones, this immediacy of communication has made the public a valuable resource in helping officials respond swiftly to emergencies. However, the line between reporting a threat and being empowered to send official alerts directly to the public raises important questions about the best way to handle such responsibilities.

Despite the public's crucial role in identifying threats, allowing them direct access to official alerting systems can lead to significant challenges. For one, not all situations require mass public notification, and without the proper training, members of the general public might misjudge the severity of an event. This could result in a flood of unnecessary alerts, causing confusion, panic, or even desensitization to legitimate warnings. Official public alerts require careful assessment from trained authorities who are equipped to evaluate the scope of a disaster and determine the best way to convey information to avoid overwhelming the public with misinformation.

Moreover, the ability to send official alerts must be safeguarded to ensure the accuracy, security, and trustworthiness of public warning systems. While the public plays an invaluable role in reporting hazards, giving them the power to send alerts introduces risks, including false alarms or misuse of the system. Maintaining a clear distinction between citizen reporting and the issuance of official alerts by trusted authorities ensures that public notifications are reliable, targeted, and serve their intended purpose of protecting and informing the population without causing undue alarm.

The Public's Role in Early Threat Detection and Why the Public Shouldn’t Send Alerts

The idea that the public should send alerts has merit. After all, citizens are often the first to witness potential dangers and often report them to the authorities quickly. This early warning can be crucial in mobilizing a timely response, especially in emergencies where every second counts. It seems logical to consider empowering the public with tools to send alerts directly. But is this a step too far?

While the intention behind such empowerment might be noble, there are risks associated with allowing the general public to send alerts through the same platforms used by government authorities. The following sections delve into these risks, making a strong case for why public access to official alerting tools should remain restricted.

The Risks of Allowing the Public to Send Alerts

The Threat of Abuse When the Public Sends Alerts

One of the most concerning risks of allowing the public to send alerts is the potential for abuse. When anyone can send alerts, there is a danger that these tools could be used maliciously. Imagine the chaos that could ensue if someone were to send alerts about a non-existent threat, such as a terrorist attack or a natural disaster. The fear and panic such a message could cause would be immense, potentially leading to harm far greater than the threat itself.

Consider, for instance, the impact of a false alert about a school shooting. The immediate response from law enforcement, parents, and the community would be one of intense fear and urgency. Schools might go into lockdown, emergency services could be diverted from real emergencies, and the psychological impact on students and parents could be long-lasting. In cases like this, the damage caused by a false alert is not just theoretical but very real and significant.

Once trust in the alerting system is broken, it is incredibly difficult to rebuild. The public relies on these systems to provide accurate and timely information during emergencies. If they begin to doubt the credibility of the alerts they receive, they may ignore them altogether. This could put them and others at risk if a real emergency occurred.

Misuse and Misinformation: A Risk When the Public Sends Alerts

Even with good intentions, there is a significant risk of misuse if the public can send alerts. Without proper training and a comprehensive understanding of the full scope of a situation, individuals may inadvertently send alerts that contain incorrect or misleading information. This misinformation can cause confusion and lead to unnecessary panic, diverting emergency resources from where they are most needed. The public may only see part of the situation. Without the broader context that government authorities have, the public may send alerts that are inaccurate or premature.

For example, if someone notices dark clouds and strong winds during a severe weather event, they may send alerts warning of an impending tornado. However, without access to meteorological data and expert analysis, this person may be unaware that the conditions are not severe enough to produce a tornado. The result could be widespread panic and unnecessary disruptions, as people take shelter or evacuate based on a false alarm.

Misinformation is particularly dangerous today, where rumours and false reports can spread rapidly through social media and other digital platforms. If the public could send alerts, it would be all too easy for misinformation to be amplified and spread, creating confusion and potentially causing more harm than the threat itself.

Overuse and Alert Fatigue: The Consequences of Allowing the Public to Send Alerts

Overuse is another critical concern. If the public were allowed to send alerts freely, the frequency of these messages could skyrocket. There could be multiple alerts about the same incident or alerts for situations that do not warrant such a response, which could quickly lead to alert fatigue. When people become desensitized to alerts because of overuse, they are less likely to take them seriously when a real emergency occurs. This could have dire consequences, as individuals may ignore or downplay warnings crucial to their safety.

Alert fatigue is a well-documented phenomenon, particularly in healthcare settings where medical staff are bombarded with alarms from various devices. When too many alerts are issued, it can be hard to know which ones are important. The same principle applies to public alerting systems. If the public were allowed to send alerts at will, it would not take long for people to become overwhelmed by the sheer volume of messages. This could lead them to tune out even the most critical warnings. To know more about Over-Alerting and Alert Fatigue, check out our in-depth article: Over-Alerting and Alert Fatigue: How to Stop People from Disabling Alerts

Differing Opinions on What Constitutes an Emergency When the Public Sends Alerts

A significant challenge in allowing the public to send alerts is the subjective nature of what constitutes an emergency. What one person considers a critical situation may not be viewed the same way by others. An individual’s definition may also not be the same as the authorities, who have a broader understanding of the risks involved. This discrepancy could lead to a flood of alerts for incidents that do not meet the threshold for an official emergency. This could further contribute to alert fatigue and undermine the effectiveness of the alerting system.

For example, a person might perceive a large gathering of people as a potential riot and decide to send alerts. However, authorities who know more about the situation might recognize that the gathering is peaceful and that there is no threat to public safety. In such cases, the public's perception of an emergency could lead to unnecessary panic and disrupt the normal functioning of society.

Legal and Ethical Considerations in Allowing the Public to Send Alerts

Beyond the practical risks, legal and ethical considerations must be considered when discussing whether the public should send alerts. Government authorities are bound by laws and regulations that ensure their actions are accountable and transparent. Authorities must also adhere to ethical standards. These standards prioritize public safety and the common good.

These standards would be hard to enforce if the public were allowed to send alerts. There would be little accountability for those who send alerts that are false or misleading. It would also be challenging to regulate who has access to these powerful tools. The lack of oversight could lead to a situation where alerts are sent based on personal biases or agendas when they should be sent based on an objective assessment of the situation.

Moreover, the potential for legal liability is significant. If someone from the public were to send alerts that led to harm—either because it was false or it caused unnecessary panic—there could be serious legal consequences. Government authorities have the training and expertise to navigate these complex legal and ethical landscapes, whereas the general public does not.

The Role of Government to Send Alerts

Given the significant risks and challenges associated with allowing the public to send alerts, it becomes clear that this responsibility should remain with government authorities. Government agencies are provided with the necessary tools, training, and broader situational awareness. They can assess threats and send accurate, timely, and appropriate alerts. 

The government’s role in sending alerts is not just about having the right technology; it’s about ensuring that alerts are based on comprehensive information and a thorough understanding of the situation. Government authorities have access to a wide range of data, including weather forecasts, intelligence reports, and communications with other agencies, that allows them to make informed decisions about when and how to send alerts.

Collaboration between various government agencies further enhances the effectiveness of the alerting system. By working together, these agencies can ensure that the public receives consistent and coordinated information, reducing the likelihood of conflicting alerts or information gaps. This collaboration also allows for a more comprehensive response to emergencies, as different agencies bring their expertise and resources to bear on the situation.

Why the Public Should Not Send Alerts

While the public plays a vital role in the early detection of threats, the responsibility to send alerts should remain with government authorities. The risks associated with allowing the public to send alerts—such as abuse, misuse, overuse, and the spread of misinformation—far outweigh the potential benefits. Safeguards and technology can help mitigate some of these risks, but they are not enough to justify giving the public direct access to alerting systems.

The government’s role in sending alerts is crucial because it ensures that emergency notifications are based on comprehensive, well-analyzed information. Trained officials have access to a wide array of data sources—such as meteorological forecasts, satellite imagery, intelligence, and communications between agencies—that help them make informed decisions about when and how to send alerts. This depth of information allows government authorities to evaluate the severity of a threat and issue appropriate warnings without causing unnecessary alarm. The government’s ability to combine real-time data with their expertise ensures that alerts sent out to the public are accurate, timely, and effective in minimizing risk and harm.

Furthermore, government agencies coordinate efforts with other institutions and emergency services, which enhances the overall effectiveness of the alerting system. In the event of a large-scale emergency, various agencies, including law enforcement, healthcare services, and disaster response teams, work together to assess the situation from multiple angles. This collaboration ensures that the public receives clear, consistent, and well-structured alerts, reducing the likelihood of misinformation or conflicting messages.

By maintaining strict control over who can send alerts, we can ensure that these messages are accurate, timely, and effective in protecting public safety. The public can still contribute by reporting potential threats to authorities, but the power to send alerts should remain with those trained and equipped to handle this critical responsibility.