Your Safety. Our Passion.

We care deeply about workplace and public safety and communications. We are passionate about building innovative notification and communication solutions for workplace and community emergency officials, communications staff, employees and the public.

Our team is vested in the success of workplace and public notifications and volunteer our time to the development of mass notification best practices and standards for emergency and non-emergency events.

72 Hours


We’re not new to this. We’ve specialized in mass notification systems software, standards and best practices since 2007 and are internationally recognized.

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Highly Rated

Our technology stands up in extreme situations as seen by the number of emergency alert messages processed during the Fort McMurray fires in 2016.



Emergency officials and communications staff from more than 1,000 Canadian municipalities are signed up to keep their communities informed and safe.

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Alertable has notified large populations on their smartphones, tablets, computers, home smart speakers, TV, radio, roadway signage and more.

Our Core Values

Our core values guide our work to bring you better results and peace of mind.


Everything we do is with a sense of urgency. If you contact us, we get back to you ASAP. That’s how it works for our team internally and how it will work for you.


Best results come from connecting, being respectful and kind, asking questions, making recommendations, sharing ideas, understanding needs and challenges.


From certifications, education and experience to staying up-to-date on the latest trends and best practices, we never stop being the best we can.


You can count on us for high-quality work that is meticulously designed and built, implemented, and supported using established and effective best practices.


Our doors are always open. No hidden agendas. Honest open communications. We consistently keep you up-to-date on progress throughout the entire process.


Your needs, concerns, budget and deadlines are important to us. Once we know your goals and the obstacles you may be facing, we prioritize activities with our expertise.


Meet the people who started it all and are leading the way.

Rick Arter

Rick Arter


Rick is responsible for managing all facets of the business including the delivery of customer services. Rick has previously founded and managed successful software services businesses and is a Professional Scrum Master and is certified in User Experience (UX) by the Nielsen Norman Group (NN/g).

Jacob Westfall

Jacob Westfall


Jacob is responsible for the alerting policies, standards and technology in Alertable. Jacob is a recognized authority in public alerting and is a co-author of the Canadian Profile for the Common Alerting Protocol (CAP) and numerous other national and international standards and guidelines.

Evan Kirkwood

Evan Kirkwood

VP Development

Evan is responsible for researching, designing and building new features and capabilities for Alertable. Evan has presented at international developer conferences and is a Professional Scrum Master and Product Owner and is master-level certified in User Experience (UX) by the Nielsen Norman Group (NN/g).

We get it right the first time.

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