--- title: Public Safety & Workplace Alerting - Blog | PEASI | Jacob Westfall (2) description: Jacob is co-founder and CTO of PEASI and is responsible for the public emergency alerting standards and core technology used in our leading mass notification software called Alertable. (2) --- [![Mass notification system](https://peasi.com/hubfs/PEASI%20(Horizontal%20White%20Solo).png)](https://peasi.com) - [PRODUCT](https://peasi.com/notification-system) - SOLUTIONS - GOVERNMENT - [FEDERAL](https://peasi.com/solution/government/employee-alert-system-for-federal-government) - [PROVINCIAL](https://peasi.com/solution/government/public-alerting-system-for-provincial-government) - [REGIONAL](https://peasi.com/solution/government/emergency-alerting-system-for-regional-government) - [MUNICIPAL](https://peasi.com/solution/government/municipal-public-alerting-system) - [FIRST NATION](https://peasi.com/solution/government/first-nation-emergency-communication-system) - [HEALTHCARE](https://peasi.com/solution/healthcare-employee-emergency-notifications-system) - [EDUCATION](https://peasi.com/solution/campus-emergency-alert-system) - [LAW ENFORCEMENT](https://peasi.com/solution/mass-alerting-tool-for-law-enforcement) - [CORPORATION](https://peasi.com/solution/employee-notification-system) - [RESOURCES](https://peasi.com/emergency-preparedness-resources) - [PRICING](https://peasi.com/emergency-communication-system) - [ABOUT](https://peasi.com/emergency-alert) - [BLOG](https://peasi.com/blog) [GET DEMO](https://peasi.com/alertable-demo) AUTHOR # Jacob Westfall Jacob is co-founder and CTO of PEASI and is responsible for the public emergency alerting standards and core technology used in our leading mass notification software called Alertable. ## Stories by Jacob --- ### [The Case for Lightning Alerts: Protecting Communities from a Deadly Hazard](https://peasi.com/blog/lightning-alerts-canada-alertable) Lightning is deadly and starts wildfires. Should Alertable send lightning alerts? Explore the risks, benefits, and challenges of real-time lightning... Jacob Westfall Jun 19, 2021 Alert Ready ### [AMBER Alerts Explained: The History, Challenges, and Future of a Life-Saving System](https://peasi.com/blog/understanding-amber-alerts-past-and-future) Learn about the origins of AMBER Alerts, their role in child safety, and the controversies surrounding their use in modern mass notification systems. Jacob Westfall Jun 19, 2021 ### [Border Crossing Alerts: Should They Be Part of Alertable’s Emergency Notification System?](https://peasi.com/blog/border-crossing-alerts-alertable) Should border crossing closures trigger alerts? Discover why these events matter, how they impact lives, and if they belong in Alertable’s alert... Jacob Westfall Jun 19, 2021 Alert Ready ### [How to Get Emergency Alerts on Smartphone](https://peasi.com/blog/emergency-alerts-on-smartphone) Learn how to receive emergency alerts on your smartphone, check Alert Ready compatibility, and use the Alertable app to stay informed and safe. Jacob Westfall Jun 19, 2021 ### [How a Subscription-Based Alert System Enhances Communication: Benefits, Challenges, & Best Practices](https://peasi.com/blog/subscription-based-alert-system-canada) Discover the benefits of a subscription-based alert system. Learn how it enhances communication, builds trust, and keeps subscribers informed and... Jacob Westfall Jun 19, 2021 [1](https://peasi.com/blog/author/jacob-westfall/page/1) [2](https://peasi.com/blog/author/jacob-westfall/page/2) ### Subscribe to our Blog #### Keep up to date on new insights, thoughts and opinions for emergency alerting and mass communications. ### Subscribe [![Mass notification system](https://peasi.com/hubfs/PEASI%20(Horizontal%20Orange%20Background).png)](https://peasi.com) PEASI 1906-888 4 Ave SW Calgary, Alberta, Canada T2P 0V2 [info@peasi.com](mailto:info@peasi.com) 1 (587) 333-0298 ### Works With - [SMS](https://peasi.com/notification-system) - [Email](https://peasi.com/notification-system) - [Landline phones](https://peasi.com/notification-system) - [Apple iOS](https://onelink.to/alertable) - [Google Android](https://onelink.to/alertable) - [Websites](https://onelink.to/alertable) - [Facebook](https://www.facebook.com/people/Alertable-Canada/100064479051530/) - [Twitter](https://twitter.com/alertable_ca/) - [Microsoft Teams](https://appsource.microsoft.com/en-us/product/office/wa200002911?tab=overview) - [Slack](https://easipeasi.slack.com/apps/ATLUQMN72-alertable?tab=more_info) - [Amazon Alexa](https://www.amazon.ca/Public-Emergency-Alerting-Services-Inc/dp/B081QD3B2N) ### Key Features - Geofencing - Scheduling - Polling & Feeback - Branding - Send Preview - Templates - Rich Text Format - Single Sign On - Reporting - Administration ### Key Uses - Emergency Alerts - General Notices - Internal Communications - Provincial Alerting - Regional Alerting - Local Alerting - Workplace Alerting - Workplace Drills - Incident Response © 2026 PEASIAll rights reserved[Privacy](https://peasi.com/privacy-policy-en)[Terms](https://peasi.com/terms-and-conditions-en)[Confidentialité](https://peasi.com/privacy-policy-fr)[Avis](https://peasi.com/terms-and-conditions-fr) [Powered by Atlas - a B2B SaaS HubSpot theme](https://www.kalungi.com/atlas-hubspot-theme-for-b2b-saas-software)